DISNEY - Ford V Ferrari

Ford V Ferrari is a personal favorite, so when it came time to release it on Blu Ray and to the streamers, I was happy to help. The mission was to create both organic and paid social media video assets that teased, previewed and drove sales of the release.

We received the final cut of the film and were given free-range to hand pick scenes that supported each message. With the help of Matt Damon, Christian Bale, and some dynamic typography, I developed a striking campaign with an army of assets in 5-, 10-, and 30-second breakouts. Custom deliverables were also created to target key cultural moments around the release, like the Super Bowl and Daytona 500.